{"id":8302,"date":"2024-07-26T12:49:00","date_gmt":"2024-07-26T12:49:00","guid":{"rendered":"https:\/\/encorecanada.wpenginepowered.com\/?post_type=case-study&#038;p=8302"},"modified":"2025-08-27T14:38:10","modified_gmt":"2025-08-27T14:38:10","slug":"captiver-26-millions-a-first-world-culture-fest-aux-etats-unis","status":"publish","type":"case-study","link":"https:\/\/www.encore-emea.com\/fr\/event-planning-resources\/case-studies\/captiver-26-millions-a-first-world-culture-fest-aux-etats-unis\/","title":{"rendered":"Captiver 26 millions \u00e0 First World Culture Fest aux \u00c9tats-Unis"},"content":{"rendered":"<div class=\"custom-block padding--bottom \" > <div class=\"breadcrumb-container\"><div class=\"container\"><nav class=\"breadcrumb\"><div class=\"breadcrumb__home\"><a href=\"https:\/\/www.encore-emea.com\/fr\/\"><span class=\"breadcrumb__home__icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M12.1919 7.02537C12.0673 6.99154 11.9325 6.99154 11.8079 7.02537C11.7896 7.03034 11.7359 7.04697 11.5943 7.14418C11.4414 7.24911 11.2514 7.40082 10.9417 7.64961L7.1004 10.7346C6.73765 11.026 6.70113 11.0657 6.68057 11.0936C6.64692 11.139 6.62568 11.1841 6.61376 11.226L6.61333 11.2279C6.61333 11.2279 6.61235 11.2327 6.6115 11.2386C6.60971 11.2509 6.60718 11.2733 6.60506 11.3128C6.60033 11.4008 6.6 11.517 6.6 11.7234V17H9.4V15.0628C9.4 13.6205 10.6465 12.5943 12 12.5943C13.3535 12.5943 14.6 13.6205 14.6 15.0628V17H17.4V11.7234C17.4 11.5175 17.3996 11.4012 17.3948 11.3135C17.3927 11.2742 17.3901 11.2517 17.3883 11.2393C17.3874 11.2333 17.3864 11.2283 17.3864 11.2283L17.3859 11.226C17.3734 11.1821 17.352 11.1373 17.3197 11.0936C17.2991 11.0658 17.2626 11.0261 16.8998 10.7346L13.0598 7.65062C12.7496 7.40152 12.5593 7.24956 12.4062 7.14448C12.2643 7.0471 12.2104 7.03038 12.1919 7.02537ZM19.4 17V11.7234C19.4 11.699 19.4 11.6744 19.4001 11.6498C19.4007 11.3339 19.4013 11.0009 19.3094 10.6784C19.2298 10.3987 19.0999 10.1372 18.9277 9.9043C18.7319 9.63963 18.4719 9.43143 18.2108 9.22229C18.1912 9.20663 18.1717 9.19097 18.1521 9.17528L14.2876 6.07159C14.0103 5.84887 13.7608 5.64843 13.5378 5.49541C13.297 5.33019 13.0335 5.18143 12.7159 5.09521C12.2482 4.96826 11.7517 4.96826 11.284 5.09521C10.9665 5.1814 10.7031 5.33011 10.4626 5.49518C10.2401 5.64788 9.99113 5.84782 9.71468 6.06987L5.84804 9.17528C5.8286 9.19089 5.80915 9.20647 5.78971 9.22204C5.52834 9.43135 5.26837 9.63955 5.07256 9.9043C4.90155 10.1355 4.7704 10.3967 4.69019 10.6784C4.59861 11.0001 4.59927 11.3329 4.5999 11.6467C4.59995 11.6724 4.6 11.698 4.6 11.7234V17H4C3.44772 17 3 17.4477 3 18C3 18.5523 3.44772 19 4 19H20C20.5523 19 21 18.5523 21 18C21 17.4477 20.5523 17 20 17H19.4ZM12.6 17V15.0628C12.6 14.883 12.4138 14.5943 12 14.5943C11.5862 14.5943 11.4 14.883 11.4 15.0628V17H12.6Z\" fill=\"#1F1646\"\/><\/svg> <\/span><span class=\"breadcrumb__home__name\">Accueil <\/span><\/a><span class=\"delimiter\">\/<\/span><\/div><div class=\"breadcrumb__parents\"> <button class=\"text breadcrumb__parents__menu\">&#8230; &nbsp;\/<\/button><\/div><div class=\"breadcrumb__dropdown shadow\"><\/div><div class=\"breadcrumb__current\"><span>Captiver 26 millions \u00e0 First World Culture Fest aux \u00c9tats-Unis<\/span><\/div><\/nav><\/div><\/div> <\/div>\n\n\n\n<div class=\"custom-block padding--bottom \" > <div class=\"single-resource-hero\" id=\"block_f8ca5c65157578386ea55f1fdd66fd5c\" data-theme=\"midnight-elegance\"><div class=\"wrap-shapes\"><div class=\"container\"><div class=\"shapes\"><svg width=\"133\" height=\"91\" viewBox=\"0 0 133 91\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M9.87022 19.5547L19 28.5581L9.87022 37.5615L0.740437 28.5581L9.87022 19.5547Z\" fill=\"var(--color2)\"\/><path d=\"M47.9562 0.000174339L71 22.7251L47.9562 45.45L24.9124 22.7251L47.9562 0.000174339Z\" fill=\"var(--color2)\"\/><path d=\"M38.9138 55.1376L53 69.0288L38.9139 82.92L24.8277 69.0288L38.9138 55.1376Z\" fill=\"var(--color3)\"\/><path d=\"M96.7761 19.3633L133 55.0859L96.776 90.8086L60.5521 55.0859L96.7761 19.3633Z\" fill=\"var(--color1)\"\/><\/svg><\/div><\/div><\/div><div class=\"container container--sm\"><div class=\"row align-center justify-between mobile-reverse\"><div class=\"col-12\"><div class=\"resource-hero__content\"> <h1 class=\"title headline\" data-pinnable>Captiver 26 millions \u00e0 First World Culture Fest aux \u00c9tats-Unis<\/h1>  <span class=\"eyebrow eyebrow--sm resource-hero__content__date\">juillet 26, 2024 <\/span>    <\/div><\/div><div class=\"col-12\"> <div class=\"wrap-image  wrap-video  wrap-image--fill  wrap-video--margin\" id=\"video-block_f8ca5c65157578386ea55f1fdd66fd5c\" data-pinnable><template v-if=\"!isPlaying\"> <picture><source media=\"(min-width: 1200px)\" srcset=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/1-header_1C3A0470-1-1920x550-1.webp\" type=\"image\/webp\"><source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/1-header_1C3A0470-1-1920x550-1-1200x344.webp\" type=\"image\/webp\"><source media=\"(min-width: 400px)\" srcset=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/1-header_1C3A0470-1-1920x550-1-768x220.webp\" type=\"image\/webp\"><source srcset=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/1-header_1C3A0470-1-1920x550-1-450x129.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/1-header_1C3A0470-1-1920x550-1.jpg\" loading=\"lazy\" alt=\"World Culture Festival 2023\"><\/picture>  <div class=\"play-btn\" @click=\"playVideoClick\"><svg width=\"18\" height=\"20\" viewBox=\"0 0 18 20\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M5.80014 2.30273C4.22495 1.3933 3.43658 0.938714 2.7903 1.00664C2.22659 1.06589 1.71495 1.36175 1.38178 1.82031C0.999943 2.34586 0.999943 3.25473 0.999943 5.07236L0.999942 14.7753C0.999942 16.5929 0.999942 17.5017 1.38178 18.0272C1.71495 18.4858 2.22659 18.7818 2.7903 18.841C3.43658 18.9089 4.22495 18.4545 5.80014 17.5451L14.2001 12.6953C15.7753 11.7859 16.5628 11.331 16.8271 10.7373C17.0576 10.2195 17.0576 9.62783 16.8271 9.11002C16.5629 8.51661 15.7754 8.06197 14.2016 7.15329L5.80014 2.30273Z\" stroke=\"white\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/div><\/template>  <div class=\"video-player\" ref=\"iframe\" data-vimeo-url=\"https:\/\/player.vimeo.com\/video\/878455827\" data-vimeo-autoplay=\"true\" data-vimeo-muted=\"true\"><\/div> <\/div><\/div><\/div><\/div><\/div><\/div><\/div> <\/div>\n\n<div class=\"custom-block \" ><div class=\"container container--sm\"> <div class=\"text-block\"><div class=\"container container--fluid\"><div class=\"\">  <div class=\"text\" data-pinnable><h3>Objectif<\/h3>\n<p>Le World Culture Festival a lieu pour rassembler les gens gr\u00e2ce \u00e0 une c\u00e9l\u00e9bration de cultures mondiales diverses, partageant des messages d&rsquo;unit\u00e9 et de joie. Lorsque la Fondation Art of Living, qui parraine l&rsquo;\u00e9v\u00e9nement, a apport\u00e9 la quatri\u00e8me \u00e9dition aux \u00c9tats-Unis pour la premi\u00e8re fois, il a d\u00e9cid\u00e9 d&rsquo;accueillir l&rsquo;exp\u00e9rience \u00e0 la capitale nationale, Washington, DC.<\/p>\n<p>La cr\u00e9ation de l&rsquo;affaire \u00e0 grande \u00e9chelle sur le National Mall a pr\u00e9sent\u00e9 des d\u00e9fis et des couches de complexit\u00e9 uniques &#8211; en particulier \u00e0 la logistique et \u00e0 la planification des infrastructures. Heureusement, la fondation s&rsquo;est associ\u00e9e \u00e0 Encore et \u00e0 sa marque filiale Hargrove pour donner vie au festival des cultures dynamique.<\/p>\n<h3>Solution<\/h3>\n<p>La production d&rsquo;un \u00e9v\u00e9nement de cette \u00e9chelle a oblig\u00e9 \u00e0 construire toute l&rsquo;infrastructure \u00e0 partir de z\u00e9ro pour courir les 3 000 000 pieds carr\u00e9s de l&rsquo;espace de l&rsquo;\u00e9v\u00e9nement, tout en naviguant dans les r\u00e8gles, r\u00e9glementations et permis multiples du National Mall. Voir les opportunit\u00e9s dans tous les d\u00e9fis, Encore et Hargrove ont fl\u00e9chi toute l&rsquo;\u00e9tendue de leurs capacit\u00e9s:<\/p>\n<ul>\n<li>Encore, des services fondamentaux soutenus tels que les besoins de puissance et d&rsquo;Internet pour les participants en personne et la diffusion en streaming en direct avec une vaste infrastructure technique<\/li>\n<li>Encore l&rsquo;inclusion am\u00e9lior\u00e9e avec une interpr\u00e9tation ASL \u00e0 distance et simultan\u00e9e<\/li>\n<li>Hargrove a \u00e9t\u00e9 l&rsquo;entrepreneur de services g\u00e9n\u00e9raux<\/li>\n<li>Hargrove a fourni des services cr\u00e9atifs, de conception, de fabrication, de graphiques, de tentes, de logistique et de travail, y compris plus de cinq acres de rev\u00eatements de sol matriciels<\/li>\n<\/ul>\n<h3>R\u00e9sultat<\/h3>\n<p>Tirant parti de sa port\u00e9e compl\u00e8te des services de production, le parapluie de rappel des organisations a livr\u00e9 une extravagance culturelle inoubliable.<\/p>\n<p>L&rsquo;\u00e9v\u00e9nement mettait en vedette plus de 17 000 artistes repr\u00e9sentant plus de 180 pays \u00e0 travers le monde. Leurs performances \u00e0 couper le souffle ont pr\u00e9sent\u00e9 des voix, des talents et de la cr\u00e9ativit\u00e9 incroyables et diversifi\u00e9s sur une sc\u00e8ne centrale.\u00a0Il a \u00e9galement engag\u00e9 les participants \u00e0 des activit\u00e9s pratiques telles que des ateliers sur la m\u00e9ditation, des m\u00e9tiers d&rsquo;inspiration culturelle pour les enfants et un large \u00e9ventail de cuisine.<\/p>\n<p>Au cours des trois jours, le festival a accueilli un million de participants avec 25 millions de t\u00e9l\u00e9spectateurs suppl\u00e9mentaires qui ont regard\u00e9 le flux en direct, t\u00e9moignant de la puissance de l&rsquo;unit\u00e9 et de la magie que Encore peut cr\u00e9er sur une sc\u00e8ne mondiale.<\/p>\n<\/div><\/div><\/div><\/div> <\/div><\/div>\n\n<div class=\"custom-block padding--bottom \" > <section class=\"image-gallery\"><div class=\"swiper image-gallery-swiper\"><div class=\"swiper-wrapper\"> <div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/2-Indonesian-Dancer-1200x700-1-1.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/2-Indonesian-Dancer-1200x700-1-1.webp\" type=\"image\/webp\"><img decoding=\"async\" src=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/2-Indonesian-Dancer-1200x700-1-1.jpg\" loading=\"lazy\" alt=\"World Culture Festival 2023\"><\/picture><\/div><div class=\"swiper-slide\" data-pinnable><picture class=\"open-picture js-modal\" data-modal=\"enlarge-picture\" data-image=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/3-Drummer-1200x700-1.jpg\" role=\"button\" aria-label=\"Enlarge Picture\"><source srcset=\"https:\/\/www.encore-emea.com\/wp-content\/uploads\/2025\/04\/3-Drummer-1200x700-1.webp\" type=\"image\/webp\"><img decoding=\"async\" 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