PSAV and its Family of Companies, which includes Hawthorn, AVC Live and KFP, are now Encore! Our rebrand to Encore has been more than a year in the making, and throughout a challenging 2020, we kept moving forward. The need for human connection remains stronger than ever. So, we’ve shifted our approach to bring our creative, production and technology services together in order to continue serving as an invaluable partner to our customers. In this video, Ben Erwin, President and CEO, provides his insight on why now is the ideal time for this rebrand.