Hybrid event production costs are scalable. But if you invest a lot in the in-person live event and skimp on the virtual component, you can create an uneven event experience. “If you’re going to have a high production value in the ballroom,” Johnsen says, “invest in the virtual experience as well by adding things like lower thirds.”
The best way to combine the virtual and in-person components into a seamless hybrid event experience is to find the right production partner.
“You want to work with a provider with a vast inventory, deep knowledge of platforms and years of experience,” Johnsen says. “Platform and production providers – if they’re not connected, then you can create a disconnect.”
The Encore team, leaders in the event industry, not only provides hybrid and virtual platforms, but they also provide on-site technology and production assistance as well as creative event solutions that can take you from initial planning to event execution and post-production content repackaging. Show us how and where you are showing up during your meetings and events by sharing your recent or upcoming event on social media (Facebook, LinkedIn, Instagram and Twitter) with the hashtag #BeingThere.
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