Sep 3 2019
Encore's Editorial Team

As a meeting planner, do you ask yourself if attendees leave your events happier and more productive than when they arrived?  All too often, the business-side of a meeting becomes so focused on cost-savings and ROI that the human element is forgotten. Attendee engagement, problem-solving, and behavior-changing goals get pushed aside for these “results-based” aspects.    It’s time to reignite that conversation and think about creating meaningful, lasting experiences for attendees. We …

Improve the Mood With Color

Jul 11 2019
Encore's Editorial Team
When it comes to event planning, the significance of colour cannot be overstated. Just as you carefully select swatches before painting a room, the colours you choose for your event can profoundly affect attendees’ emotions and perceptions. Understanding this psychological impact is key to elevating event atmospheres and memorable experiences. Making informed and careful decisions ...

Is VR Dead in the Meetings Industry?

Jun 20 2019
Encore's Editorial Team
In 2012, VR first grabbed the attention of the world with Oculus Rift’s wildly successful Kickstarter campaign. The almost 2.5 million dollars raised proved it was easy to see the potential of a technology capable of transporting users to another perceived environment. This rings especially true for the meetings and events industry. From the initial event ...